How to create a PR strategy

How to create a PR strategy

The making of any good PR activity is planning. To plan effectively it is vital to create an effective PR strategy, which acts as a guide for executing any campaigns. Putting together a strategy for PR gives you structure and direction, often putting a step-by-step...
How do you become an award-winning PR agency?

How do you become an award-winning PR agency?

Public relations is all about maintaining and enhancing the public perception and reputation of a business or individual. This can be done in countless different ways. From creating robust, out of the box campaigns, to refined SEO blogging and bespoke social media...