How do you write a press release?

How do you write a press release?

Knowing how to write a press release is an essential skill when working in PR and marketing. A press release is a body of copy written in a clear, straightforward format designed to bring news to the attention of an editor or journalist. But how do you write a press...
Social Media & PR – a match made in heaven?

Social Media & PR – a match made in heaven?

Social media and PR may seem like two entirely separate entities, and for the most part, they are and should be treated as such. However, that does not mean that they cannot work together and complement each other to form a well-rounded and successful strategy. Our...
How your workspace can attract the best talent

How your workspace can attract the best talent

The landscape of working has changed dramatically over the last two years due to the ongoing pandemic. Across the UK, many workers have seen the dynamic of their working week change drastically, with working from home in a part-time or full-time capacity commonplace...
How to adapt your PR strategy for SEO

How to adapt your PR strategy for SEO

Public relations is a hugely varied industry, from landing brands in print media to maximising engagement across social media channels, and there is no doubt that digital PR is now a fundamental part of any comprehensive marketing strategy. This is because,...