How to boost your B2B PR

How to boost your B2B PR

The nature of our work across a number of clients challenges us not only to put brands and their messages in front of the right people, but also to make the content engaging enough to resonate with a wider audience. Many of our clients require an effective B2B...
Finding the right career choice with work experience

Finding the right career choice with work experience

Tom Settle joined our team for work experience for a week this summer before starting his final year of Sixth Form at North Halifax Grammar School. TOM SHARES HIS OPINION ON THE BENEFITS OF WORK PLACEMENTS Education is a huge part of everyone’s life and for 14 years...
The importance of a happy workplace

The importance of a happy workplace

What would you say is the ultimate key ingredient to a successful business? Excellent customer service? High productivity? Profitability? All, and more? Break that down further and, ultimately, the core of a business’ success is its employees. It seems obvious, but...
CIPR PRide Awards campaign shortlisting

CIPR PRide Awards campaign shortlisting

We’re delighted to have received a nomination for Best Corporate and Business Communications Campaign in the Yorkshire and Lincolnshire region at the prestigious 2017 CIPR PRide Awards. The nomination recognises our work with Elland-based Orchard Energy, to...
A war on clickbait and why we should focus on engagement

A war on clickbait and why we should focus on engagement

We live in a time where we’re surrounded by news, wherever we go, and so as media consumers we have become more ‘picky’ over what we decide to read. After all, we’re all very busy and have limited time to spend scrolling news feeds. AS MARKETERS, THERE ARE TWO THINGS...