How to brief a PR agency to achieve the best results

How to brief a PR agency to achieve the best results

Appointing a PR agency is an investment for any organisation, and naturally businesses want a good return on the money they pay.. As such, it is important to have a clear and effective brief that will not only help a PR agency to create a bespoke initial pitch to...
How your workspace can attract the best talent

How your workspace can attract the best talent

The landscape of working has changed dramatically over the last two years due to the ongoing pandemic. Across the UK, many workers have seen the dynamic of their working week change drastically, with working from home in a part-time or full-time capacity commonplace...
Which content will be most influential in 2022?

Which content will be most influential in 2022?

Social media plays an integral role in public relations, which is why we’re always on the lookout for new and exciting trends to keep our client’s content and campaigns fresh and relevant and to help keep ourselves and our clients ahead of the game. As we are a social...
How to adapt your PR strategy for SEO

How to adapt your PR strategy for SEO

Public relations is a hugely varied industry, from landing brands in print media to maximising engagement across social media channels, and there is no doubt that digital PR is now a fundamental part of any comprehensive marketing strategy. This is because,...
What makes a great Christmas party?

What makes a great Christmas party?

With the festive season in full swing, many of us are thinking about the Christmas celebrations and nights out. To avoid any problems in the office and to ensure that a festive time is had by all, Digital PR account manager Matthew Fraser shares his Christmas party...